Why Midlife Women Need the 10:10 Reset: A Science-Backed Lifestyle Reboot
- Purity Carr
- Aug 2
- 3 min read
By Dr. Purity Carr, Founder; Menopause Momentum Network (MMN)
Many women in their 40s and 50s come to me with the same story: “I eat well, I exercise, but I’m gaining weight, I feel inflamed, I’m tired all the time and I just don’t feel like myself.” Often, these women have been told their tests are “normal,” yet their bodies are screaming for help.
This is where the 10:10 Total Reset was born ; a 10-day evidence-informed lifestyle program tailored for midlife women who are ready to address perimenopause, menopause, inflammation, stubborn weight, fatigue, and brain fog through a new lens.
What Is the 10:10 Reset?
The 10:10 is a professionally guided, whole-person reboot that brings together:
Doctors and expert-led facilitators across mindset, fitness, plant-based nutrition, and hormone health
A structure rooted in the NEWSTART framework: Nutrition, Exercise, Water, Sunshine, Temperance, Air, Rest, and Trust
Practical daily actions that produce measurable physical and mental shifts - even in just 10 days
It is not a juice cleanse, a detox, or a fad. It’s a hormone-aware, inflammation-lowering, nervous-system-calming reset for real women with real lives.
Why This Matters for Midlife Women
At the heart of stubborn weight is chronic inflammation and hormonal deregulation, especially shifts in estrogen, progesterone, testosterone, insulin, leptin, cortisol, and even histamine. These hormones affect:
Fat storage and breakdown
Appetite and cravings
Stress resilience and sleep quality
Histamine sensitivity and inflammation
Perimenopause and menopause bring complex changes to these hormonal networks, and when we ignore the root causes, women are left frustrated and fatigued.
The MCAS Link
Mast Cell Activation Syndrome (MCAS) and chronic low-grade inflammation are increasingly linked to:
Fluid retention
Histamine flares
Gut issues
Poor sleep
Mood changes
Weight that won’t budge
10:10 uses food as medicine, movement as a tool for metabolic recovery, and mindset support to calm the immune system, balance hormones, and stabilize mast cells.
The Longevity Connection
In Loma Linda, California, one of the world’s Blue Zones, residents live up to 10 years longer than the average. What do they have in common?
Plant-predominant diets
Daily movement
Restful rhythms
Strong community
A life of meaning and purpose
These are the foundations of the 10:10 translated for women in midlife right here in Australia.
The Power of NEWSTART
A Time-Tested Lifestyle Prescription for Midlife Wellness
The NEWSTART acronym stands for:
Nutrition, Exercise, Water, Sunshine, Temperance, Air, Rest, and Trust.
Originally developed as a lifestyle framework to prevent and reverse chronic disease, it’s now gaining renewed relevance for women in midlife, especially those navigating perimenopause, menopause, and metabolic changes.
Each pillar works synergistically to reduce inflammation, restore hormone balance, and support long-term wellness.
You Deserve a Reset
Women don’t need more shame, stricter diets, or quick-fix supplements. We need:
Tools to reduce histamine and cortisol
Food that fuels mitochondrial repair
Movement that restores hormonal balance
Emotional space to reflect, recharge, and reconnect
That’s what the 10:10 delivers.
This Is Your Invitation
If this speaks to you, if you feel like your body is changing and you don’t know how to keep up. I invite you to explore the 10:10 Total Reset.
We run regular online and in-person cohorts with ongoing support via the Menopause Momentum Network.
Let’s shift from burnout to balance.
Not just to survive midlife; but to thrive through it.
To learn more. Come say hello after this session, or send us an email hello@menopausemomentumnetwork.com
By your truly
Dr Purity
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